FDA reverses marketing ban on Juul e cigarettes The Food and Drug Administration is allowing vaping brand Juul to keep its e cigarettes on the market, providing relief to a company that has struggled for years after being widely blamed for sparking F.D.A. Orders Juul to Remove E Cigarette Products from U.S. Market The New York Times Juul can keep selling e cigarettes, after an appeals court paused the FDA's ban The Verge Juul: US bans all products from leading vaping company