The White and Gold (No, Blue and Black!) Dress That Melted the Internet The New York Times The actual dress was black and blue. The confusion came from how lighting and color perception tricked people's brains, making some see it as white and gold. It became a viral example Happy 10th anniversary to the original photograph of "The Dress" and the subsequent internet debate over white and gold or black and blue : r popculturechat The science behind 'the dress' Optical illusion dress inspires Halloween outfit in blue, black, white and gold Daily Mail Online