The actual dress was black and blue. The confusion came from how lighting and color perception tricked people's brains, making some see it as white and gold. It became a viral example Is This Dress Blue And Black Or White And Gold? Here's What The Experts Say Silver Sheer Sequin Cross Back Maxi Dress Nasty Gal USA TheDress couple: 'we were completely left out from the story' BBC News Black Blue Yellow White Dress Black The Blue And White Dress Illusion Illusion Yellow Blue